Help Center
ABSS CRM

About ABSS CRM

ABSS CRM is a complete sales and lead-management platform built for Indian businesses. It handles the full sales lifecycle — from capturing a lead and running campaigns, through visits, tasks, and quotations, to confirmed sales orders that flow straight into ABSS Books — in one integrated system.

Who uses ABSS CRM?

Field sales teams Logging visits, tasks, and follow-ups on the go
Sales managers Tracking pipeline, targets, and team performance
Manufacturers & traders Quoting and confirming orders that feed into Books
Marketing teams Running campaigns and measuring lead attribution
Distributors Managing leads and orders across regions
Event-driven businesses Capturing leads at trade shows via QR codes

Core modules

ABSS CRM is organised into modules. Each module has its own documentation section accessible from the sidebar.

Lead Management

Capture, qualify, and track leads from first contact to a closed deal. Bulk import from spreadsheets, log activities, and keep a full change history on every lead.

Sales

Turn leads into GST-compliant quotations, then convert accepted quotes into confirmed sales orders that flow straight into ABSS Books — no re-entry.

Field Activity

Record on-site visits with check-in / check-out sessions and outcomes, and assign follow-up tasks with due dates so nothing about a prospect slips.

Masters

Customers, items, item groups, industries, and tags — the shared data that powers every quote and order. Configured once, used everywhere.

Banking

Maintain your company's bank accounts and choose a primary account whose details print on your quotations, sales orders, and invoices.

Dashboard & Reports

A live dashboard summarising leads, quotes, and sales, plus ready-made reports for campaigns, quotations, orders, and team performance.

Key capabilities

India-first design: GST-ready quotes and orders that hand off cleanly to ABSS Books

QR-code lead capture at trade shows and via web forms

Bulk import for leads, customers, and items from spreadsheets

Geographic lead routing and territory management

Full activity timeline and change history on every lead

Role-based access control for sales reps, managers, and admins

Real-time data shared with ABSS Books — one customer and item master

Mobile-responsive web app — works on any device, no app install needed

How ABSS CRM connects with ABSS Books

ABSS CRM and ABSS Books share a single database. When a deal is won in CRM, the customer record, pricing, and line items flow directly into Books — no re-entry. Payments recorded in Books update the customer's status in CRM automatically.

Quote → Sales Order

An accepted quotation converts to a sales order in one step

Sales Order → Invoice

The order flows into ABSS Books for delivery and invoicing

Shared Customer Master

The same customer record is used across CRM and Books

Shared Item Master

Pricing, HSN codes, and GST rates stay in sync automatically

Payment Status Sync

Payments recorded in Books reflect on the customer in CRM

One Login

Sales and accounts teams work from the same live data